Name: If I Never Know You Like This Again
Brand: Soak

Bonus disc

Bonus disc: No

Catalogue number

RT0308LPE

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Colour

Brown

Colour details

Eco Colour Vinyl

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Discogs ID

[r23305457]

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Format multiplier

Download code

Download code: No

Rough Trade Exclusive

Rough Trade Exclusive: No

Extended format

Extended format: Yes

Format detail

Format Music GB

Limited edition

Release date

2022-05-20

Signed copies

Signed copies: No

Supplier GB

PIAS

Tax rate GB

Standard:20

UPC / Barcode

191402030808

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Total Cap

1 / Extended format: Yes / LP / Rough Trade Exclusive: No / Signed copies: No / brown

RT0308CD

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Extended format: No

191402030822

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1 / CD / Extended format: No / Rough Trade Exclusive: No / Signed copies: No

RT0308LP

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Black

191402030815

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1 / Extended format: No / LP / Rough Trade Exclusive: No / Signed copies: No / black

Artist

Soak

Genre GB

Singer Songwriter

Label GB

Rough Trade

Rough Trade is a multinational label that was started by Geoff Travis in 1976 as a London record-shop. It quickly grew into an independent label and distributor, collaborating with notable labels such as 4AD, Factory Records, and One Little Indian. The label's catalogue numbering system for singles/EPs included prefixes like RT### and RTT###CD for different formats. Albums were numbered sequentially as ROUGH### with extensions for different formats.In the early 1990s, Rough Trade faced financial difficulties after expanding into the US market. The US branch was shut down and the German branch ended up in the Zomba Music Group. One Little Indian provided financing and took over the label in the UK, retaining ownership of key releases like A.R. Kane albums. Geoff Travis eventually regained control of Rough Trade around 1999–2000 and re-launched it alongside Tugboat Records.

Singer-songwriter Bridie Monds-Watson, better known as Soak, hails from Derry, Ireland. With her unique blend of folk and indie pop, Soak has captivated audiences worldwide with her soulful vocals and introspective lyrics. Her music resonates with listeners on a deep emotional level, exploring themes of love, loss, and self-discovery. Soak's raw talent and authentic storytelling have earned her critical acclaim and a dedicated fan base. Experience the magic of Soak's music for yourself and let her transport you to a world of heartfelt melodies.

With their new album, If I Never Know You Like This Again, Soak has finally shaken the hangover of their starry debut Before We Forgot How To Dream, and the pressures that came with it, hiding in the wings of their ambitious follow up album, Grim Town. Having come up through BBC introducing at the tender age of 15 before signing to Rough Trade Records as well as winning the RTE Choice Music Prize, The Northern Irish Music Prize and the youngest ever Mercury Prize nominee, Soak has again and again been described as ‘the voice of a generation.’

Showing from a young age an intensely artistic awareness of the poetry of memory, Bridie Monds-Watson, aka SOAK, would incessantly photograph and video everything, documenting and organising the material so it was always there for them to revisit. ”I always want to remember exactly how I felt at a certain moment.” Now, at 25, Soak’s third album If I Never Know You Like This Again, is naturally made up of what Bridie intimately calls “song-memories”.

Working closely with Tommy McLaughlin (Villagers), with whom Bridie has been collaborating with since the age of 15, and armed with influences from Pavement, to Radiohead to Broken Social Scene, they wrote most of the album together before recording it with the rest of the band in Attica Studios, Donegal. Throughout the album Soak pushes and pulls at melodies, but never milks their brilliance. Bridie masterfully glides their vocal melody slightly off-kilter above excitable compressed high hats and flourishing guitar lines. With the new direction of a grungier, more lo-fi production the swooning guitars are given a contemporary pop-edge, reflected in the rich and robust musicality of songs like ‘Bleach’, ‘Last July’ and ‘Pretzel’. There’s a constant pulsating beat at the album’s centre, propelling it towards a kind of dewy happiness, like the end credits of a 90s coming-of-age film. Bridie’s lyrics move through the songs almost as effortlessly and they sing them, and the songs when read, read like poetry. With this album Bridie is, as the title suggests, freezing time in the pursuit of truth: capturing their life into existence.

In the world of If I Never Know You Like This Again, a life is lived only because it's remembered.

If I Never Know You Like This Again

Music GB

Buy SOAK - If I Never Know You Like This Again (Vinyl, CD) now from Rough Trade - independent purveyors of great music, since 1976.