Name: If You're Reading This It's Too Late
Brand: Drake

Tax rate EU

Default:19

Supplier EU

Universal Music GmbH

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Format detail

Colour details

Discogs ID

Limited edition

Colour

Format Music EU

Extended format

Extended format: No

Rough Trade Exclusive

Rough Trade Exclusive: No

Signed copies

Signed copies: No

Download code

Download code: No

Bonus disc

Bonus disc: No

Release date

2015-04-20

Format multiplier

Catalogue number

4728879

UPC / Barcode

602547288790

2016-10-28

4797345

602547973450

Artist

Drake

Label EU

Republic

Genre EU

Hip Hop

Republic is a New York City-based American record label that was founded in 1995 by Avery Lipman and Monte Lipman. Originally an independent label, it was acquired by Universal Music Group (UMG) in 2000. Initially operating as an imprint of The Universal/Motown Records Group, the label underwent a reorganization in 2006 and became known as Universal Republic Records. This merger with Universal Records lasted until 2012 when the label reverted back to its original name. With a rich history and strong ties to UMG, Republic has become a prominent player in the music industry.

The label's roster includes talented artists from various genres who have achieved great success both commercially and critically. Known for their ability to identify and nurture emerging talent, Republic has played a significant role in launching the careers of numerous musicians. Their commitment to artist development and innovative marketing strategies have made them one of the most influential labels in the industry.

Celebrated for their diverse catalog, Republic's releases span across different musical styles including pop, rock, hip-hop, R&B, and more. With a reputation for producing high-quality music that resonates with audiences worldwide, they continue to be at the forefront of shaping contemporary popular culture.

Drake, born on October 24, 1986 in Toronto, Ontario, is a Canadian actor and recording artist. He gained initial fame for his role as Jimmy Brooks on the TV series Degrassi: The Next Generation. As a rapper, he goes by the name Drake. In June 2009, he officially signed with Lil Wayne's record label after establishing a close affiliation with it earlier in his career.

Drake comes from a musical background; his father Dennis Graham was a drummer who worked with Jerry Lee Lewis, and he is also related to musicians Larry Graham and Teenie Hodges. His parents divorced when he was young, and he was raised by his mother in Toronto's affluent Forest Hill neighborhood. Despite not graduating high school from Forest Hill Collegiate Institute, Drake discovered acting there and spent summers with his father in Memphis.

With an impressive career spanning both acting and music, Drake has become one of the most successful artists of our time. Known for hits like "Hotline Bling" and "God's Plan," Drake continues to captivate audiences worldwide with his unique blend of rap and R&B influences.

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If You're Reading This It's Too Late is the fourth mixtape by Canadian recording artist Drake. We get a spectral late-night longing not unlike that of So Far Gone touchstones Lust for Life and Successful. The pre-fame queasiness of early Drake is now the loneliness of a distrustful despot. On 10 Bands he's holed up in a home studio for weeks pushing himself to create ("Drapes closed, I don't know what time it is / I'm still awake, I gotta shine this year"). Know Yourself celebrates the thrill of mobbing through a city that's his for the taking, but even in joy there's a note of tension and the ever-present possibility of actual danger. ("I ain't rock my jewelry, and that's on purpose/ Niggas want my spot and don't deserve it.") Success creates as many problems as it solves. Music is the real joy for Drake, and If You're Reading This It's Too Late is best enjoyed as an exercise in the casual excellence of the artist as rhymer and purveyor of hooks. The vocals are often just vampy flow experiments, but at their best these verses exhibit the weightless exhilaration of a technician at work.2LP - Double heavyweight black vinyl in Gatefold sleeve.

If You're Reading This It's Too Late

Music EU

Discover If You're Reading This It's Too Late by Drake. 2LP - Double heavyweight black vinyl in Gatefold sleeve. Label: Republic.