Name: Xtreme Now
Brand: Prince Rama

Bonus disc

Bonus disc: No

Catalogue number

cak111cd

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Colour

Colour details

Discogs ID

Format multiplier

Download code

Download code: No

Rough Trade Exclusive

Rough Trade Exclusive: No

Extended format

Extended format: No

Format detail

Format Music GB

Limited edition

Release date

2016-03-18

Signed copies

Signed copies: No

Supplier GB

Tax rate GB

Standard:20

UPC / Barcode

677517011128

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Total Cap

1 / CD / Extended format: No / Rough Trade Exclusive: No / Signed copies: No

Artist

Prince Rama

Genre GB

Alternative / Modern

Label GB

Carpark

Carpark is an independent record label based in Washington, D.C. with a focus on electronic, experimental and synth-pop sounds. Founded in New York City in 1999, Carpark has been a prominent player in the music industry for over two decades. Since its relocation to D.C. in 2005, the label has continued to nurture and promote innovative artists who push boundaries and challenge conventions.

With a diverse roster of talented musicians, Carpark has become synonymous with cutting-edge music that defies categorization. From *Toro y Moi*'s dreamy electro-pop to *Speedy Ortiz*'s raw indie rock, each artist on the label brings their own unique style and perspective to the table.

As an influential force in the music scene, Carpark consistently releases groundbreaking albums that captivate listeners worldwide. With their finger on the pulse of emerging trends and sounds, they have earned a reputation for discovering exciting new talent before anyone else.

Prince Rama is an electronic pop duo hailing from Brooklyn, New York. With their unique blend of experimental sounds and catchy melodies, they have captivated audiences around the world. Though they recently split on August 20th, 2019, their music continues to resonate with fans old and new.

Influenced by a diverse range of artists such as *Peaking Lights*, *Eric Copeland*, *TOBACCO*, and *Gang Gang Dance*, Prince Rama has carved out their own distinct sound in the music industry. Their music can be described as a fusion of electronic beats, psychedelic vibes, and ethereal vocals.

With a discography that spans over several albums, Prince Rama has gained a loyal following for their boundary-pushing approach to music. Fans of artists like *Panda Bear*, *John Maus*, and *Black Moth Super Rainbow* will find themselves drawn to the captivating soundscapes created by Prince Rama.

'Xtreme Now' is the most extreme album Prince Rama has ever made. Working with acclaimed dance producer Alex Epton of XXXChange (Gang Gang Dance, Bjork, Spank Rock, Panda Bear, The Kills), the new songs take on a more powerful, confident, fierce, infectious, all-encompassing, and accessible dance - club feeling than any other Prince Rama record - a fearless, visionary pop tour de force for the ghost-modern era that celebrates the ephemerality of life, dancing just at the edge of death's gilded smile. Writing for 'Xtreme Now' began while the Larson sisters were living on a black metal utopian commune on Vormsi, a remote island off the coast of Estonia during the summer of 2012. There, Taraka had a near death experience inside an ancient Viking ruin which sparked a recurring sense of time-schizophrenia, or the physical sensation of existing in multiple time periods simultaneously. In this case, she experienced a joint- existence in both the medieval ages and the year 2067. In one of her prophetic visions she describes, "In the year 2067, I witnessed an aesthetic landscape where art museums are sponsored by energy drink beverages and beauty is determined by speed. I saw a vision of ancient tapestries stretched across half- pipes and people base-jumping off planes with the Mona Lisa smiling up from their parachutes. I saw art merge with extreme sports to form a new aesthetic language of 'Speed Art.' I realized that time travel was possible via the gateway of extreme sports, and I wanted to make music that would provide the score." Perceiving a great void in the world of extreme sports for music that could match the metaphysical intensity of these death-defying feats, Prince Rama set forth to make 'Xtreme Now', the first real foray by any musician to create a new "extreme sports genre." For inspiration, the sisters looked to their own flirtations with death and time-dilation, along with countless hours of obsessively watching extreme sports videos and consuming dangerous quantities of Monster Energy drink. CD - With Foldout Poster.LP - Black Vinyl with Foldout Poster and Download.LP+ - Limited Vinyl on Black with Neon Green Starbust with Foldout Poster and Download.

Xtreme Now

Music GB